Liberals Actually Did This Savvy (Sneaky) PR Thing

[furrbear]

From Wonkette:

Jesus Christ it’s multiplying!

Here we have Going Rogue’s doppelganger, Ominous Storm Cloud Dust-Jacket Going “Rouge.” It is a bunch of totally bold essays about how terrible Sarah Palin is, written by Dahlia Lithwick, Katha Pollitt, Hanna Rosin, Matt Taibbi, Michael Tomasky, Rebecca Traister, etc. etc. i.e. all “the good ones” at Slate and the Nation and whatever other publications that are identical to Slate and the Nation that we’re forgetting.

Ominous Storm Cloud Dust-Jacket Going “Rouge” is coming out on November 17th, which is precisely the EXACT day when OG GR is coming out. Anyway, they will both make terrific holiday gifts for showy ironists of all ranges of self-seriousness.

[Entertainment Weekly]

Comments

[bearnight.livejournal.com]

i love how appropriate a typing mistake was. this actually came from Good Morning America - where the teleprompt notes for Chris Cuomo listed her book as Going Rouge. Cuomo just read what was written.

[furrbear.livejournal.com]

From the EW link above:

We know that former Alaska Gov. Sarah Palin can hunt, and even field-dress a moose, but how will she take to poachers on her book sales? Start-up publisher OR Books has announced plans to publish Going Rouge: Sarah Palin An American Nightmare, a collection of essays about the maverick Republican with a title — and cover design — remarkably similar to Palin’s upcoming memoir. What’s more, OR’s paperback tome will be released on Nov. 17, the same day that Palin’s own Going Rogue: An American Life hits shelves — and one day after Palin’s just-announced, first-ever appearance on Oprah Winfrey’s show. (A shout-out to Ron Hogan at GalleyCat for the tip.)

Going Rouge is compiled by Richard Kim and Betsy Reed, two top editors of the left-leaning weekly The Nation, and includes essays by Nation regulars like Katrina vanden Heuvel, Naomi Klein, and Katha Pollitt. It’s the first release from OR Books, a fledgling outfit founded earlier this year by publishing veterans John Oakes and Colin Robinson that “embraces progressive change in politics, culture and the way we do business,” according to its website.

I realize that this anti-Palin book is a paperback and probably won’t be stocked anywhere near Palin’s hardcover memoir in bookstores, but are these jackets look too similar to be, well, fully kosher? At the very least, might some hockey-mom-loving conservatives be confused enough to pick up the wrong book? You betcha!

Looks like a real book